Our Principal Consultants
Snapshot
Having occupied several leadership positions in her 23 + years in the Pharmaceuticals & Healthcare Industry, with close associations with leading players such as Pfizer, Macleods, Unichem, Lupin & Cadila Pharma.
Dr. Priya Cholayil is an authority in conceptualizing robust brand personas, identifying new specialty divisions, KOL management & TA insights.
Her sound guidance has helped establish several successful brands in chronic & acute therapy segments.
She remained keenly involved in ideating & executing brand plans, managing operations, sales & marketing.
Dr. Priya’s foray as a Strategic partner in healthcare advertising to leading Indian MNC’s in the last 5 years has seen her successfully handle life cycles of brands & manage new product Launches & in the process develop brands that have become forces to be reckon with.
Today, She hopes to pass on her wealth of experience & expertise to a new generation of brand experts & marketers.
Academic Credentials , Recognitions & Certifications :
- A post graduate degree in Management, post bachelors degree in pharmacy coupled with a MD in alternative medicine specializing in nutrition.
- Leadership skills from IIM Ahmedabad.